Opmet Osserpse

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Inaugural Edition

BAFTA®-Qualifying HollyShorts London

When HollyShorts first came to London, its identity started as pencil drawings of the clock tower. On the poster a film strip winds round it; on the badges, small drawn figures mark each pass.

Client
BAFTA®-Qualifying HollyShorts London
Year
2024
Work
Festival poster, London branding, motion graphics, badges, merchandise
Role
Art director and creative direction
Creative direction
Dalton Corr, Opmet Osserpse
Photography
Roger Alarcon, Zachariah Levens, Sally Twiggs

1The drawing

The poster: Big Ben drawn with a film strip running round the tower.
Pencil drawing of the clock tower on white paper.
Pencil study of the Westminster skyline on grid paper.

2Curzon Soho

The Curzon Soho marquee announcing the festival, with a black cab passing.
The poster in the glass doors of Curzon Soho.
HollyShorts London 2024
HollyShorts London 2024
The step-and-repeat with the drawn clock tower, over a red carpet.
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024

3Badges by pass type

The Staff badge, with a line drawing.
The Filmmaker badge: a line drawing of a director’s chair.
Sponsor badges with line drawings of figures.
Press badges with line drawings of figures.
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
A gray tee printed with the drawn clock tower.
HollyShorts London 2024
Two black hoodies printed with the drawn clock tower and a figure pattern.
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024
HollyShorts London 2024

4Under a camera

HollyShorts London 2024
A drawing of the tower on blue grid paper, marked with crop brackets.
The drawing checked on the camera’s screen.
The drawing set up under a camera on a tripod.